Tuesday 28 January 2014

Introducing: Odylique



Odylique; the new face of Essential Care.

In 2012 Essential Care conducted a survey to find out a little more about the thoughts of their customers with relation to both the products and the company overall. The outcome demonstrated a lot of love for the existing products and for the ethics of the company, however the general consensus was that the brand needed to evolve and update their look. A little over one year and just a little product enhancement later, Odylique was born.


Odylique will span hair, face and special care products; a combination of the existing Essential Care products with a few new additions including; Sea Buckthorn rich Toning Fruit Butter and Silk Touch Cleanser (the Mother and Baby and make-up collections will remain under the Essential Care umbrella for some time yet).




The transition from Essential Care to Odylique is already underway with the first phase having been unveiled in late November and a second wave due for release in spring this year.

Created using only organic herbs, plant oils and natural active ingredients, Odylique (meaning power of nature) is 100% natural and certified to Soil Association organic standards. Free from common allergens such as tree nut oils, soy, wheat or dairy, the collection only contains ingredients that have therapeutic properties and is ideal for mature and sensitive skins.
Have you tried any of the new products from the Odylique range?

2 comments:

  1. Nice change I would say!
    Some of their new products look very nice!x

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    Replies
    1. Hi Audrey
      I agree, I think the new look is fabulous!
      Laura x

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